Organic PR specializes in green messaging and strategic marketing for organic and natural products brands. I have combined my expertise in organic labeling with my publishing background and extensive knowledge of new media to offer personalized help as a member of your team. I have over ten years experience working with small businesses and thoroughly enjoy the unique challenges.

Small businesses have a lot in common with social media. It’s difficult to assign tasks to just one department — everyone has to work together and a team approach far outperforms the department-as-an-island approach. But small business owners rarely have the time to learn to be an expert on social media, marketing or PR. The expense of hiring an agency for each type of outreach is prohibitive. You might need press releases and event promotion one month and trade show representation the next while trying to build your Facebook page and support increasing distribution at retail. That’s what I love.

The culmination of more than ten years of experience in traditional media, publishing, marketing and public relations, Organic PR works with your current budget to offer the most effective package of services with the ability to switch gears at a moment’s notice. As the former Editor-in-Chief or Associate Publisher of multiple national newsstand magazines, I know how to write content women appreciate, and understand how to connect with the media you need for valuable editorial coverage. I love the challenge of connecting on social media and can either train you or shoulder that burden and grow your engaged customer base.

Whether you need short-term consulting, crisis communications or a complete public relations or marketing campaign, I’m connected, competent, and a natural fit to help you grow.

Services:

• Geo-location marketing (Foursquare, Facebook Places, Gowalla, etc.)
• App Development and Planning (iPhone and Droid)
• Facebook Page Management, Consultation and Editorial Development
• Social Media Editorial Calendar Development and Implementation
• Twitter: Ghost Tweeting and Training
• Twitter Parties
• Consulting on Influential Social Media Connections in Your Industry
• Training on How to Use Social Media  — Whether you need the basics from setting up an account to strategy on engagement and team training or additions to your team, I can help
• Blogger Management — Focused and quality blog reviews and relationships with your brand. Integration with your editorial calendar and retail sales promotions
• Blog Writing and Articles — I have a team of qualified and professional writers who can create blog content that draws traffic and builds your brand as a trusted resource
• Sampling — Sample your product to influencer groups or events
• Traditional PR — From press releases that are effectual to years of relationships with the media in my business, I can revitalize your public relations efforts
• Green Event Consultation and Services, including gift bags and sponsorship

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